Pro Bono Public Relations Position 2011-2012 School Year
(Open until Filled)
(Open until Filled)
Marketing Strategy
- Assist MSCA to develop comprehensive marketing strategy for print, broadcast, and social media.
- Contact COE/District Communication representatives re MOUSE Squad schools in their district/county.
- Help MSCA create media/press kit. Write and send out press releases.
- Clarify and communicate key messages.
- Identify and engage with print, television, and radio outlets to pitch stories.
- Compile list of media contacts, i.e., newspaper, TV, etc.
Documentaries/Testimonials
- Assist MSCA to create 3 or 4 focus testimonial videos highlighting MSCA programs.
- Assist MSCA to post completed videos on-line.
Experience/Skills Recommended
- Public Relations
- Marketing, communications and brand strategy
- Partner development and constituent outreach
- Strategy development and management
- Communications, collaboration and teamwork
- Flexible, adaptable
- Focus on results
- Experience working with youth, educators, and corporate personnel
- Able to handle multiple tasks at once and respond in timely manner
- Take initiative and work without a lot of supervision
MOUSE Squad empowers upper elementary, middle and high school students to learn problem solving, communication, technology and leadership skills while providing a service to their schools and community sites. It can be an after school program or an in-school elective.
MOUSE Squad of California is a program of Aspiranet, a non-profit organization that provides after-schoo, youth development, and community technology programs, and children and family services in California. MSCA is in partnership with MOUSE (Making Opportunities for Upgrading Schools and Education Inc., http://www.mouse.org, a New York City-based not-for-profit.
Email cover letter and resume to: Jan Half, MSCA Program Director, 408-712-5912
